Follow Patti!
Monthly Archives: March 2010
7 Steps to Cranking Out Content
The oft repeated phrase in SEO is “content is king”. It is, consistent, well written, targeted and useful content is sucked up by the search engines as quickly as it can be written.
My brother often talked about how my mother would spend hours chasing quarters in business while the dollars flew by over her head. It was true, she spent more time rearranging the stock on the shelves than worrying about getting the stock sold to customers or giving the customers something to come into the shop for.
It is true for many trying to make a dollar online too. We design and redesign, tinker and tweak while the job of writing content continues to beg for attention.
Gmail URL Trap
If you are engaged in email marketing, you will need to be careful how you format your links for those receiving your emails in Google’s GMail.
It appears Google has made a change which has impacted the entry of links. If you make sure all your links start with “www” then you should be okay. If you prefer to drop the “www” then be sure NOT to use capital letters in your URLs.
Have a look at this video by Frank Bauer for a more detailed explanation of how to structure your links.